Typography

Here you will find help in choosing the right fonts for printed materials and digital communication.

PMN Caecilia, TheSans and Sabon are the fonts used in our external communication. The choice of font and their usage vary depending on whether you are communicating in print or digitally.

Main rules

Follow the font table
Align text to the left

Font table

Follow the font table to choose the right font for headlines, body text, and fact boxes in your printed materials and digital communication. The Sabon font is not used on digital screens.

Domains under SU.se have access to licensed fonts, contact visuellidentitet@su.se.

Occasion	Print	Digital
Titles of publications Main headline	PMN Caecilia Com Roman	PMN Caecilia Roman Fallback Georgia,Times,”Times New Roman”, serif
Headline Chapter headline Subheadings	The Sans Plain The Sans Bold	The Sans Plain The Sans bold Fallback Verdana bold, sans-serif bold
Sender	PMN Caecilia Com Bold	PMN Caecilia Com Bold Fallback Georgia bold, Times bold, serif bold
Fact box Introduction Caption Table text	The Sans Plain The Sans Light The Sans Plain Italic The Sans Light Italic	The Sans light Fallback Verdana bold, sans-serif bold
Body text	Sabon	The Sans light Fallback Verdana bold, sans-serif bold
Highlight in body text. Quote	Sabon Italic	The Sans light Fallback Verdana bold, sans-serif bold

Alternative fonts

For everyday communication with tools such as Outlook and the Office suite, we use Calibri and Times New Roman for practical reasons, as these fonts are pre-installed on most computers.

Table for Our alternative fonts

Occasion	Font
Headlines in Word Headlines in Powerpoint	Calibri (Headline)
Body text in Powerpoint and digital newsletters Data in Excel	Calibri (Body)
Headlines in digital newsletters	Calibri Bold
Body text in Word (replaces Sabon if not installed)	Times New Roman

Print – example

Below is a simple typographic layout. The main headline is set with PMN Caecilia, the introduction and subheadings with The Sans, and the body text with Sabon.

Digital – example

Below are examples of how we use our fonts on digital surfaces.

Licences

The university has centrally purchased a number of licences for staff at Stockholm University who have continuous needs for our fonts. To access a licence, contact visuellidentitet@su.se.

When using our visual identity tools, you do not need to install the fonts as they are embedded in the templates.

Go to the visual identity tools

Note:
Contracted suppliers must purchase their own licence for the fonts.